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Fashion CEO Urges Tech Tools for Fashion Students

August 25, 2025
Esther Korantemaa Offeiby Esther Korantemaa Offei
in Fashion, Arts & Lifestyle
0
Fashion CEO Urges Tech Tools for Fashion Students

Selorm Betepe

Across Accra’s studios and vocational classrooms, students learn essential skills, including draping, hand-stitching, pattern drafting, and textile techniques that carry Ghana’s cultural heritage.

These skills are priceless, but the global fashion ecosystem has moved beyond craft alone — from computer-aided design and automated cutting to virtual sampling, online marketplaces, and mobile payments.

If Ghana’s fashion education keeps teaching only traditional methods, graduates will struggle to bring designs to market quickly, meet consistent quality at scale, or access international customers. To secure both cultural continuity and economic opportunity, fashion education must add a technology layer.

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When a fashion student from Keta Senior High Technical School stunned the internet with a self-made dress likened to a MET Gala look, the clips did more than spark pride.

They revealed a clear truth that Alfred Selorm Betepe, founder and R&D lead at Seloart Group, has long argued. Raw talent is abundant; what students need now are the digital tools that turn talent into scalable, exportable industry skills.

Selorm Betepe watched those viral videos and posted two thoughtful threads explaining why Ghana’s Senior High School fashion success stories point to a larger opportunity.

“With modelling software, a student can create, test, and experiment dozens of designs virtually… they can arrange digital fabric, see how a garment moves on a virtual model, and test different materials and colours in real time without wasting physical resources.”

Selorm Betepe

Selorm is not speaking from theory. He has led research and development at Seloart for two decades. The company grew from a sign-writing shop in Achimota into a production house that uses multiple software platforms for design and manufacturing.

Fashion CEO Urges Tech Tools for Fashion Students
Selorm Betepe

He revealed that the same digital fundamentals that power sign-making and CNC production can and should power fashion training.

“By teaching students to design with production data in mind from the start, we are not just teaching them to be designers; we are teaching them to be entrepreneurs and production managers. Software platforms can automatically generate a bill of materials, 2D technical drawings for cutting patterns, and machine parameters for automated cutting. Those are the exact outputs manufacturers need to scale a concept into mass production.”

Selorm Betepe

Ghana’s fashion and textile sector is a vibrant and culturally rich engine of creativity. Accra Fashion Week and a rising roster of designers demonstrate global appetite for Ghanaian aesthetics.

At the same time, the global fashion industry is rapidly adopting digital tools that reduce waste, speed sampling, enable remote collaboration, and open direct access to international customers.

Without digital skills and tools, Ghana’s students risk producing beautiful work that cannot be rapidly commercialized, mass-produced to consistent quality, or efficiently sold and shipped to customers worldwide.

3D design and virtual sampling tools (e.g., CLO, Browzwear, Blender for 3D visualization) allow designers to create, fit, and iterate on garments without multiple physical prototypes. This reduces cost and time to market and frees small designers to experiment more.

Software-enabled workflows let designers share standardized digital patterns with local manufacturers or overseas partners, lowering friction and miscommunication.

Digitization preserves traditional textiles and patterns, creating digital libraries that designers ethically reinterpret. Technologies (e.g., high-resolution scanning, textile databases) document kente, batik, and weaving techniques for future generations while enabling new hybrid digital-physical products.

A Call To Action

Fashion CEO Urges Tech Tools for Fashion Students
Selorm Betepe

Policymakers, donors, educational leaders, and industry must treat fashion education as more than craft preservation — it is a bridge to entrepreneurship, jobs, and culture-led exports.

Ministries of Education and Trade should convene stakeholders to create a national roadmap for digitalizing fashion education. Universities and vocational schools should pilot integrated digital labs.

Private companies — from software vendors to telcos — should provide resources and training partnerships. Designers and craftspeople should be included as co-creators so technology amplifies, not replaces, Ghanaian creativity.

Selorm Betepe calls for practical policy moves. He wants design software taught in classrooms, industry partnerships, and access to hardware and to the internet.

“Autodesk software such as Fusion 360, which facilitates the modelling of parts for processing and mass production, including material lists, should be mandatory for these students,” he wrote. He also urged schools and training centres to forge links with industry so students learn real-world production requirements, not just theory.

Giving Ghana’s fashion students scissors without software is like teaching a young pilot to navigate with maps but not a plane’s instruments. The craft will survive; the opportunity to scale, export, and compete globally will be lost.

By investing in technology, software, training, and market linkages now, Ghana ensures its designers are not only guardians of heritage but also leaders in a fast-changing global fashion economy. The future of Ghanaian fashion should be made with hands and code — let the schools reflect that future.

READ ALSO: Govt Committed to Complete All-Inherited Health Projects – Health Minister

Tags: Selorm Betepe
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