African entertainment firm, Aristokrat Group, famous for developing award-winning and globally recognized artists and producers like Burna Boy, Leriq, and Kel P has launched its Open House Series powered by one of Africa’s leading music streaming services, Boomplay.
The mentorship program titled ‘The Open House Series’, will empower, mentor, and realign Nigerian talents and help them understand how the music business runs and how to earn from it.
According to Aristokrat Group, “this is for producers and artists who want to hone their craft and take it to the next level, grow musically and deliver high-quality music.
“With this Open House Series which will run through an intense four-month period starting this August 2021, Aristokrat Group, in conjunction with Boomplay, opens its doors to various learning opportunities including extensive music business courses on songwriting, production, performance, touring, marketing, social media, style and brand identity, all in three compelling stages for participants”.
Details of the project
The first stage of the program will kick off with selected participants enrolled in various mentorship sessions, including the Music Business Africa course taught by Godwin Tom. Participants will also have the opportunity to engage in one-on-one chats with industry mentors in sessions that will help the selected participants determine the next step in their careers and aid their creative growth.
The final phase of the project will see selected participants join top music business professionals and artists in a 2-week production camp at the Aristokrat Music Studio in Port Harcourt, Rivers State, where they will work together to produce a collaborative album with tracks performed, produced, and fully mixed and mastered by them in a project album that will be distributed and promoted worldwide by Boomplay.
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Finalists stand to benefit from a photoshoot for promotional purposes, music distribution, and promotion through top streaming app and major sponsors: Boomplay and Career consultation services.
Speaking on the project, Tosin Sorinola, Boomplay’s Director of Artiste and Media relations, said, “This partnership aligns with Boomplay’s commitment to helping the music industry unlock its full potential; by discovering, nurturing, promoting, and supporting the growth and development of budding African artistes”.
She further commended the Aristokrat team and reiterated Boomplay’s unwavering support for the advancement of African music, with the Open House Album positioned to be the first of numerous music projects scheduled to be produced from the Open House Series.
According to Piriye Isokrari, CEO of Aristokrat Group, “Last year I and the Aristokrat team decided to open our doors and lend a helping hand to a few upcoming artists, producers and music business professionals. It was truly an enlightening experience and we knew we had to find a way to do more.”
Over the years, the Aristokrat Group has gained a wide reputation, expanded at a steady rate, and currently houses a record label and music publishing company, a digital media company, a tour and concert production company, and a creative consulting and solutions agency; all of which offer a variety of services to Talent, Brands, and Enterprises.
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