According to Investopedia, nearly half of small businesses that fail do so because they run out of funding.
Entrepreneurs and Business organizations can crop an idea on growing a business on a tight budget from the ‘Ikorodu bois’ who gained global recognition by reenacting Extraction 2, a Netflix action film sequel
Find free alternatives to expensive business necessities.
The Ikorodu Bois consisting of 15-year-old Muiz Sanni, 10-year-old Malik Sanni , and 13-year-old Fawas Aina, has garnered both local and international affection for their comic remakes of movie trailers and trending videos. Their 23-year-old brother, Babatunde Sanni manages and edits their often viral videos.
The reenacting of the sequel ‘Extraction 2’ trailer has gained them international stardom, culminating in The Russo brothers inviting the comedy trio to the world premiere of their Netflix action film sequel.
The trio had previously received acclamation from international stars like Will Smith, Dwayne Johnson, and Lebron James to say the least. In their country of Origin Nigeria, they have been treasured as Stars.
What else can you explore while building from scratch?
Pursue content marketing
The right content will help your customers discover your products and services. Content marketing options are limitless, and, with the right strategy, you can connect with your target audience to drive sales. Red bull stands out when it comes to pushing engaging content through brand journalism. They provide contents on sports, break dancing, that sets your pulse running thereby creating Crowd cultures and Loyal fans.
Network to build relationships
The key to good networking is to build relationships. Regardless of your profit-making goals coming across too push will eventually push people away. When networking, ask questions, and seek to educate and enrich. After making initial contact, be sure to stay in touch and re-engage your contacts
Use email marketing
Email marketing is one of the most cost-efficient ways to boost your sales on a tight budget, especially when you already have an email list. Keep your marketing costs low with tools like Mail Chimp’s free plan, which allows you to send 10,000 emails every month to a list of up to 2,000 subscribers. The volume allowed by the free plan is plenty for young companies to grow.
If you don’t have a strong list, give something away, through Facebook advertising in exchange for an email.
