Fashion Consultant and Creative Director, Joey, has expressed his candid and unreserved opinion about the red carpet of the 25th Telecel Ghana Music Awards (TGMAs).
Providing his review of the red carpet for the recent TGMAs, the Fashion Designer stated there has not been any improvement on the red carpet for the TGMA.
Joey revealed that organizers of the TGMA should have been more selective on particular looks to appear on the red carpet.
He described the 25th TGMA’s red carpet as “chaotic”.
“Not everybody qualifies to be screened on the red carpet and the looks and all of that I guess is another conversation that we have to have with the organizers trying to get the people who are going to get on the red carpet well-fitted enough before they get unto the red carpet. But generally speaking, I wasn’t too excited about the looks that I saw.”
Joey
Joey further rated the red carpet for the 25th TGMA below average, giving it four out of ten.
The Creative Director suggested that organizers of the music award should consider partnering with fashion brands in the country to have prior conversations with celebrities to be present on the red carpet.
Joey recalled watching one of Trevor Noah’s shows where he [Trevor Noah] recounted that before his appearance on the Met Gala show, he was called and allocated a designer who discussed with him before the event just to put things in an orderly manner before the event.
Joey believes that moving forward, there must be a collaborative effort from TGMA’s organizers and the celebrities who appear on the red carpet.
A Ghanaian Designer, Yoli Koomson, also added her voice to the poor organization of the red carpet of the 2024 TGMAs.
She revealed that the red carpet of the TGMAs was extremely choked.
“If everybody is on the red carpet, then, how do we spot the good ones there? We couln’t see whose outfit was good and whose outfit was bad. The thing is more were bad than the number that were good. It was like the bad overshadowed the good.”
Yoli Koomson
The red carpet for the 25th TGMA generated widespread conversation on social media on the night of the event as celebrities and other persons presented fashionable looks on the red carpet.
Regular Attendees Better Looking Than Celebrities
Joey asserted that the majority of ‘regular attendees’ for the 25th Telecel Ghana Music Awards night dressed better than most celebrities.
He explained that per what he saw at the TGMA, celebrities who attended the event did not put in much effort to look better.
He emphasized that there were ‘mere’ individuals who looked very good and believed were supposed to be on the red carpet rather than some celebrities.
“I really think that sixty percent of regular attendees looked better than celebrities. That’s what I think because I was seeing people in other people’s feeds, snaps, and social media and I was like who is this? Because she is looking so good and I felt like she should be going onto the red carpet to get interviews.”
Joey
Joey expressed his admiration for the gown and first looks of co-host for the event on the night, media personality, Naa Ashorkor.
Naa Ashorkor’s first gorgeous and elegant dress was designed by renowned fashion designer, Yoli Koomson.
Yoli Koomsoon explained how she created Naa Ashorkor’s outfit for the TGMAs.
“When Naa Askorkor came, she didn’t have an idea. If you know Naa Ashorkor, she’s not one for bold designs. She likes simple and subtle things.”
Yoli Koomson
According to her [Yoli Koomson], she revealed that she didn’t know how to go about things for the media personality, adding that she took two days to brainstorm on the design.
