The UK government has framed last weekend’s far-right protest in London as a defining struggle for the nation’s unity, with Prime Minister Keir Starmer telling his cabinet that the country now faces “the fight of our times.”

Starmer’s comments came during Tuesday’s cabinet meeting, according to Downing Street. In his remarks, he described the demonstration, led by far-right figure Tommy Robinson, as an alarming moment for the country. Number 10 also extended its criticism to Elon Musk, after he appeared at the event via video link and was accused of inciting violence.

The London march drew an estimated 110,000 people, making it one of the largest far-right protests in modern UK history. Robinson, an anti-Islam activist and convicted criminal, headlined the event, while Musk told the crowd that “violence is coming” and warned them that “you either fight back or you die.”

Downing Street officials said that such rhetoric, particularly from an influential figure outside the UK, would have unsettled many communities across Britain. “Calls to violence from foreign billionaire” Musk, a spokesperson said, left many Britons, especially minority groups, feeling intimidated.

protesters march against racism and fascism — Protesters march against racism and fascism in the Strand, London.

Starmer Says Division Threatens National Renewal

According to an official summary of the cabinet discussion, Starmer told ministers that “some of the scenes of police officers being attacked on Saturday, and a march led by a convicted criminal, were not just shocking but sent a chill through the spines of people around the country, and particularly many ethnic minority Britons.”

He warned his team that the government must seize the moment to reinforce national cohesion.

“He said we are in the fight of our times between patriotic national renewal and decline and toxic division. He said the government must heed the patriotic call of national renewal, and that this was a fight that has to be won.”
Prime Minister Keir Starmer

The protest saw violent clashes, with 26 police officers reported injured. Attendees pushed racist conspiracy theories and anti-Muslim rhetoric, sparking alarm over the scale and tone of the far-right gathering.

The government’s messaging over the protest shifted during the days following the event. Business Secretary Peter Kyle had given an initial response that downplayed concerns about the march. He said he was not unsettled by the size of the rally or its rhetoric “because it’s actually proof that we live in a country where free speech, free association, is alive and well.”

Those remarks were met with unease among some Labour MPs, prompting Starmer to issue his own statement later that day. He stressed that Britain will “never surrender” to extremists who hide behind the English flag while spreading violence and fear.

Starmer’s official spokesperson clarified the shift in tone this week, stating that free expression remained a core value, but it could not excuse actions that inspired fear. “Obviously, freedom of speech, freedom to march, is a core part of this country’s values,” he said.

“But what he’s saying is, when some people see a convicted criminal egged on by a foreign billionaire calling for violence, some people are going to legitimately feel scared and intimidated. Some of that will be because of their background or the colour of their skin.”
Starmer’s official spokesperson

Concerning whether Starmer considered the protest to be explicitly a far-right event, the spokesperson noted that he was not framing it in those terms. Instead, the prime minister’s focus, he said, was on the impact such a march had on people across Britain.

“He is making clear, though, that when some people around this country see the scenes of a march being led by a convicted criminal, that they will understandably, or could understandably, feel intimidated or scared.”
Starmer’s official spokesperson

As Britain weighs its response, the protest has become more than a question of free speech. It has emerged as a test of how the government defines national values and responds to movements that threaten to sow division.