Ghanaian movies have long reflected the nation’s culture, history, and societal issues.
Films such as “I Told You So” and “The Perfect Picture” not only entertained but also provided critical commentary on the complexities of Ghanaian life.
However, in recent years, many critics and audiences have voiced concerns that Ghanaian movies have lost their essence.
Veteran Ghanaian actor and theatre practitioner, Daniel Clerk, has expressed deep concern over the decline in storytelling and passion within the Ghanaian movie industry.
Clerk lamented that while the technical quality of films has improved over the years, the heart and soul of storytelling seem to have been lost.
“I would prefer movies from the past to what we see now. Story-wise, I don’t really see strong narratives these days. And for me, acting has become more about fame. You don’t find people with true passion for the craft anymore.”
Daniel Clerk
Clerk, who has spent decades in both film and theatre, said his candid views are sometimes misunderstood, but he stands by them.
“People think I criticize too much, but I can tell. I’ve done theatre, and I’m still in the field, so I know. That’s what I keep telling my friends.”
Daniel Clerk
He believes the new generation of actors often prioritizes celebrity status over the discipline and seriousness the profession demands. “It’s all about ‘I want to make a name,’” he observed. “There’s no real dedication in it for me.”

Globalization has had a profound impact on the film industry worldwide, and Ghana is no exception. With the proliferation of streaming platforms and the rise of international cinema, Ghanaian filmmakers are increasingly influenced by foreign narratives and styles.
This shift has led to the adoption of generic tropes and formulas that prioritize marketability over authenticity. While Ghanaian movies need to reach a global audience, the unique cultural nuances that once characterized them are often sacrificed.
The result is a homogenized product that fails to resonate with local audiences who crave stories that reflect their own experiences and values.
The commercialization of the Ghanaian film industry has also contributed to the erosion of its soul. As filmmakers seek to maximize profits, there is a growing tendency to prioritize entertainment over substance.
This shift is evident in the increasing prevalence of sensationalism, melodrama, and formulaic plots that cater to mass appeal rather than artistic integrity.
While box office success is important, the heart of cinema lies in its ability to provoke thought and evoke emotions. The focus on profit margins has led to a disconnection from the deeper narratives that once made Ghanaian films impactful.
Neglect of Traditional Storytelling Methods in Ghanaian Movies

Traditional storytelling has been a cornerstone of Ghanaian culture, with oral narratives passed down through generations. However, contemporary filmmakers often overlook these rich storytelling techniques in favor of Western-style narratives.
The use of proverbs, folklore, and local dialects, which once infused films with authenticity, has diminished. By neglecting these elements, filmmakers risk alienating audiences who find resonance in their cultural heritage.
Reintroducing traditional storytelling methods breathes new life into Ghanaian movies, allowing them to reclaim their identity and connect more deeply with viewers.
While acknowledging the improvement in film production technology, Clerk emphasized that these advancements have not necessarily translated into better storytelling or performance. “Fine, technical aspects have improved. But beyond that—storyline, acting—for me, the old times were better,” he said.
Clerk also reflected on the broader West African film industry, drawing comparisons between Ghanaian and Nigerian productions.
“You watch Nigerian films, and you see unexpected twists and creative storytelling. But with Ghanaian films, it’s often predictable. I don’t know—there’s a problem.”
Daniel Clerk
The veteran actor’s comments add to ongoing conversations about the direction of Ghana’s film industry, calling for a revival of passion-driven storytelling that once defined the country’s cinematic heritage.
By fostering a dialogue between filmmakers and audiences, Ghanaian movies reclaim their soul and relevance in society.
Ghanaian movies stand at crossroads, with the potential to either succumb to the pressures of globalization and commercialization or to reclaim its rich cultural heritage and authenticity.
By embracing traditional storytelling methods, prioritizing meaningful narratives, and engaging audiences in a dialogue, Ghanaian filmmakers revive the soul of their cinema.
The journey towards reclaiming this essence is challenging, but it is essential for the preservation of Ghana’s cultural identity and the continued evolution of its cinematic landscape.
In doing so, Ghanaian movies once again become a powerful medium for storytelling that resonates with both local and global audiences, celebrating the richness of Ghanaian culture and heritage.
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