Ghana’s image as one of West Africa’s most stable and investor-friendly economies continues to strengthen, with renewed calls from the Ghana Investment Promotion Centre (GIPC) for global businesses to take full advantage of the country’s expanding opportunities.
The Chief Executive Officer of GIPC, Mr. Simon Madjie, has urged both existing and prospective investors to leverage Ghana’s favourable business climate, strategic policy interventions, and growing regional influence to drive mutually beneficial growth.
His remarks were delivered during an engagement with a visiting delegation from Casablanca Finance City (CFC), led by its Director of Business Development and African Cooperation, Mr. Aziz El Khyari, as part of CFC’s ongoing 2025 West Africa Tour. The meeting aimed to strengthen cooperation between Ghana and Morocco while deepening partnerships that can unlock sustainable investment flows into the sub-region.
Government Policies Driving Investor Confidence
In his address, Mr. Madjie emphasised that Ghana’s current macroeconomic reforms and business-friendly initiatives are creating a new wave of investor confidence. He highlighted three pivotal government programmes—the 24-Hour Economy, the Export Development Programme, and the Big Push Agenda—as the backbone of Ghana’s long-term transformation agenda.
According to him, the 24-Hour Economy and Export Development Programme is designed to boost national productivity and global competitiveness by encouraging firms, especially those in high-value sectors, to operate through multiple shifts. This model, he explained, enhances efficiency, expands production capacity, and supports job creation on a significant scale.
By ensuring that key sectors—such as manufacturing, agro-processing, logistics, and pharmaceuticals—operate beyond standard working hours, the programme is expected to position Ghana as a dynamic and reliable regional business hub.
“Our priority is to create a system where both domestic and multinational businesses can operate round the clock with the necessary infrastructure, regulatory support, and labour availability.”
Mr. Simon Madjie
Infrastructure Development as the Catalyst for Growth
The second major initiative, the Big Push Agenda, focuses on accelerating Ghana’s infrastructure development to unlock long-term economic transformation. Mr. Madjie explained that the agenda prioritises investments in large-scale infrastructural projects including roads, ports, rail networks, and industrial zones.
He stressed that modern and efficient infrastructure is essential to reducing the cost of doing business, improving logistics, and enhancing Ghana’s position as a competitive gateway to West Africa. The government’s commitment to expanding industrial parks and special economic zones is also expected to attract strategic global partnerships, particularly in manufacturing, technology, and trade facilitation.
Mr. Madjie reaffirmed that Ghana’s infrastructure growth aligns with broader efforts to integrate more deeply into the global supply chain. For investors, this means faster transit times, improved market access, and reduced operational risks—key factors that enhance the country’s appeal as an investment destination.
Strengthening Ghana–Morocco Economic Cooperation
A significant part of the engagement centered on deepening ties between Ghana and Morocco. Mr. Madjie expressed confidence in the growing bilateral cooperation, noting that Morocco’s financial and industrial advancements complement Ghana’s ambition to become a regional commercial hub.
He assured the CFC delegation of GIPC’s continuous support in helping Moroccan businesses explore opportunities across priority sectors. The long-standing diplomatic and economic relations between the two countries, he said, provide a strong foundation for expanded trade, joint ventures, and cross-border investments.
For his part, Mr. Aziz El Khyari praised Ghana for its improving infrastructure, stable regulatory climate, and investment-friendly reputation. He also commended the vibrancy of the tourism sector, describing Ghana as a country that offers both commercial potential and cultural richness.
High-Growth Sectors Ready for Investment
During the discussions, Mr. Kwame Kesse, GIPC’s Head of Investment Promotion and Business Development, outlined several high-potential sectors that present lucrative opportunities for investors. He highlighted areas such as fintech, tourism, construction, and water services, noting that these industries are experiencing rapid demand growth and strong government support.
In the fintech space, Ghana’s expanding digital economy continues to attract global interest, driven by rising mobile money usage, increased digital payments, and the proliferation of innovative financial platforms. The construction sector, on the other hand, is benefiting from urban expansion, housing demand, and infrastructure projects under the Big Push Agenda.
Tourism remains one of Ghana’s most promising sectors, bolstered by heritage tourism, cultural festivals, and government initiatives such as Beyond the Return. Water services also present significant opportunities due to increasing demand for improved urban water systems and rural water infrastructure.
The GIPC-CFC engagement aligns with Ghana’s broader goal of positioning itself as a strategic entry point into the 400-million-plus West African market. With its stable political environment, favourable business regulations, and ongoing economic reforms, Ghana continues to stand out as a preferred destination for multinationals seeking to expand into the region.
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