The Consolidated Bank Ghana (CBG) in its efforts to promote the growth of Small and Medium-sized Enterprises (SMEs) in Ghana, has introduced ‘CBG SME Adesua Series’ a programme aimed at engaging and empowering SMEs through insightful activities that will enable them to thrive during and beyond the COVID-19 pandemic.

The maiden webinar is scheduled for tomorrow, Wednesday, December 2, 2020, from 10:00 am to 12:00 pm and will be held virtually under the theme: Facilitating Trade Business during Covid Era.

The Managing Director (MD) of the Consolidated Bank Ghana (CBG), Daniel Wilson Addo, affirmed the bank’s commitment to stand with and continuously support Small and Medium-sized Enterprises in the country ahead of the maiden edition of the new initiative ‘CBG SME Adesua Series’.

“SMEs are the bedrock of every nation and as such deserve the best of attention in terms of policy formulation, innovative ways of doing business and financial support. It is therefore very important that they get all the needed attention they need to survive, especially during these COVID-19 times.

“Trade business is an integral part of the operations of most SMEs hence, it is important to engage CBG’s SME clients to demystify the misconceptions about a bank’s intermediary role. As a bank that has pledged to be at the frontline in offering services to SMEs, this webinar will also be a client interaction opportunity to glean feedback on the current services and products that CBG is offering,” Mr. Wilson Addo remarked.

Giving some insights on what to expect from the Webinar, the Head of Trade Sales at CBG, Haruna Seidu, who doubles as the lead speaker for the event revealed that “the webinar will highlight the various advantages and risk of the different types of International Trade contracts and how customers can rely on CBG to support them to minimize the risks”.

Going further, other editions of the ‘CBG SME Adesua series’ will shed more light on pertinent issues affecting SMEs such as: taxation and access to free trade opportunities on the African continent; leveraging technology to stay competitive; developing managerial skills as a business owner; and book keeping for business financial health, which will go a long way to build the capacity and skills of SMEs enabling them to thrive in a competitive environment amid the coronavirus pandemic, Haruna Seidu enlightened.

‘Adesua’ means learning in Akan (Twi) dialect.

Consolidated Bank Ghana Limited (CBG) is an Indigenous Ghanaian Universal Bank licensed by Bank of Ghana under the Banks and Specialized Deposit – Taking Institutions Act, 2016 (Act 930). With 114 branches across 13 regions in Ghana, CBG seeks to serve and support SMEs across the country with well-designed products and services, adequate for purpose of empowering entrepreneurs and championing the growth of SME businesses in Ghana.