International travel is expected to reach 68% of the pre-COVID-19 levels globally in 2022, and will improve to 82% in 2023 and 97% in 2024, according to GlobalData.
This growth trajectory is likely to continue to as high as 101% of 2019 levels in 2025, reflecting full recovery, with a projected 1.5 billion international departures. However, the trend for the recovery in international departures is not linear across regions or countries.
Hannah Free, Travel and Tourism Analyst at GlobalData, said:
“International travel from North America had shown improvement in 2021 as international departures grew by 15% year-on-year. The US rose to become the world’s largest outbound travel market in 2021. In 2022, outbound departures from North America are projected to reach 69% of 2019 levels, before making a full recovery by 2024, at 102% of 2019 levels, ahead of other regions.
“International departures from European countries are expected to reach 69% of 2019 figures in 2022. As travel confidence rebuilds, the intra-European market is expected to benefit, driven by preferences for short-haul travel.”
Hannah Free
Downside Risks to Affect International Travels
While this trajectory is likely to continue, there are however some downside risks. According to GlobalData, travel recovery must contend with inflation, rising costs of living, and the war in Ukraine.
Geographically, the war has not spread beyond Ukrainian borders, however, Russia was the world’s fifth largest outbound travel market in 2019 and the seventh-biggest spender, while Ukraine was the twelfth. Thus, limited outbound travel from these countries will hinder Europe’s overall tourism recovery.
The drop in the number of Russians traveling abroad is already having a damaging impact on at least five tourist hubs once popular with Russian and Ukrainian visitors: Thailand, Vietnam, Turkey, Egypt and Cyprus.
The leisure and hospitality industries in these countries can ill afford such disruption, especially in the wake of lockdowns and travel bans imposed during the COVID-19 pandemic that decimated global tourism in 2020 and 2021.
Asia-Pacific, in general, is expected to lag in terms of recovery. Outbound departures from the region will only reach 67% of 2019 levels in 2022, owing to the relatively slower removal of travel restrictions, and the propensity for renewed domestic restrictions during COVID-19 outbreaks.
China is the region’s and the world’s largest outbound travel market, albeit it is not showing any signs of relaxing its strict border measures in the short-term. In 2021, international departures from China were just 2% of 2019 levels.
“While global international travel is set to recover to pre-pandemic levels by 2025, tourism demand may look quite different. From two years of very limited travel, several long-term shifts and short-term trends have emerged.”
Hannah Free
According to GlobalData, consumers are now more likely to pursue authentic experiences, demand personalized travel offerings, blend business and leisure travel, and be more conscious of their overall environmental impact. There is still a long way to go to reach a normal situation, Free said.
Meanwhile, a potential full recovery by 2025 at the latest, gives good reason for the travel and tourism industry to be optimistic for the future, Free said.
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